What does the Couples Resorts' Brand mean to you?
As the head of sales and marketing, I have always tried to envision what you all feel about our brand. Accordingly, and within reason, decisions are made on rates, promotions, inclusions, value added offers, etc.
That said, I don't believe I have ever ask you directly. In your own words, describe what you feel about the Couples Resorts brand. What does it mean to you? How would you like to see it evolve?
What is the single most special ingredient, component, expectation, or deliverable that makes you want to come home again and again.
When you describe Couples to your friends and family, what do you tell them?
For Newbies - Why Couples? How did you first learn about us and what made you choose us over other hotels or hotel chains?
Finally - how did you book? Fill out the poll. Multiple answers allowed.
Thank you for your contribution to our continued successes.
Last edited by randymon; June 11th, 2012 at 07:47 AM.
Chief Romance Officer and Senior Vice President